Privacy Policy

Effective Date: 31/03/2025

Last Updated: 01/04/2025

1. Introduction

Aplixa Business Services Pvt limited (“we,” “our,” or “us”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://aplixapay.com or use our mobile application Aplixa.

2. What Data We Collect

We may collect the following:

Personal Information: name, email, phone number, billing/shipping addresses;

Payment Information: credit/debit card details, transaction IDs;

Usage Data: app interactions, purchase history, IP address, device info;

Device & Cookies Data: browser type, device identifiers, cookies;

Sensitive Permissions (if used): precise/approximate location, camera, microphone, list of installed apps .

3. Why We Collect Data

We use this data to:

Process orders and payments;

Provide customer support;

Personalize content and app experience;

Run analytics and improve services;

Prevent fraud and ensure app security .

4. Data Sharing and Third Parties

We may share your data with:

Payment processors (e.g., Cashfree, Razorpay);

Analytics providers (e.g., Google Analytics);

Logistics/fulfillment partners;

Legal authorities, when required .

5. Security Measures

Your data is protected using HTTPS/SSL encryption, secure storage, access control, and other best practices .

6. Data Retention & Deletion

We retain your data as long as needed to fulfill orders and comply with legal obligations.

You can request that we delete your data through account settings or by contacting us—unless required to retain data for legal reasons .

7. In‑App Disclosure & Consent

If our app accesses sensitive data (e.g., camera, location), we will show you a prominent in-app disclosure and request clear, affirmative consent before proceeding .

8. No Sale of Personal Data

We do not sell or license your personal information to third parties.

9. Google Play Data Safety & Privacy

We have completed the Data Safety Form in Google Play Console, and our privacy policy accurately reflects how we collect, share, and protect user data .

10. Children’s Privacy

If our app targets children under 13 or is part of the Families program, we comply with COPPA and Google’s Families Policy, requiring parental consent before collecting personal data .

11. User Rights

You can:

Access, correct, transfer, or delete your data;

Withdraw consent for marketing or data sharing anytime—just contact us.

12. Changes to This Policy

We may update this policy periodically. We’ll revise the “Last Updated” date and, if necessary, notify you before major changes.

13. Contact Us

For any privacy-related queries, reach out at:

Email: aplixapay@gmail.com

Address: Prakash Nagar, Vikash Bhawan Road, Ghazipur 233001